Papers › The Impact of Technologies in Political Campaigns
The Impact of Technologies in Political Campaigns
Moritz Hoferer, Lucas Böttcher, Hans J. Herrmann, Hans Gersbach
The archive published only this paper's code-link row. Authors, date and abstract are from arXiv's metadata (CC0), read from the Kaggle arXiv metadata snapshot of 2026-09-12 where its title matched the archive's; the title is the archive's.
Recent political campaigns have demonstrated how technologies are used to boost election outcomes by microtargeting voters. We propose and analyze a framework which analyzes how political activists use technologies to target voters. Voters are represented as nodes of a network. Political activists reach out locally to voters and try to convince them. Depending on their technological advantage and budget, political activists target certain regions in the network where their activities are able to generate the largest vote-share gains. Analytically and numerically, we quantify vote-share gains and savings in terms of budget and number of activists from employing superior targeting technologies compared to traditional campaigns. Moreover, we demonstrate that the technological precision must surpass a certain threshold in order to lead to a vote-share gain or budget advantage. Finally, by calibrating the technology parameters to the recent U.S. presidential election, we show that a pure targeting technology advantage is consistent with Trump winning against Clinton.
Code
Repository list and official/mentioned flags are the archive's, frozen 2025-07-28. Reachability, where shown, is from one Syntology probe window (2026-09-16 to 2026-09-18); repositories not probed show nothing. GitHub stars are not tracked.
Code Syntology ran Syntology
Not run by Syntology. Nothing on this page verifies that the listed code works.
Results from the paper archive 2025-07-28
No leaderboard rows for this paper in the archive.
Report a problem or propose a change · a person checks every report against the paper or source before anything changes; decisions are listed on /corrections