Papers › Jujeop: Korean Puns for K-pop Stars on Social Media

Jujeop: Korean Puns for K-pop Stars on Social Media

1 Jun 2021NAACL (SocialNLP) 2021 6archive 2025-07-28

Soyoung Oh, Jisu Kim, Seungpeel Lee, Eunil Park

Jujeop is a type of pun and a unique way for fans to express their love for the K-pop stars they follow using Korean. One of the unique characteristics of Jujeop is its use of exaggerated expressions to compliment K-pop stars, which contain or lead to humor. Based on this characteristic, Jujeop can be separated into four distinct types, with their own lexical collocations: (1) Fragmenting words to create a twist, (2) Homophones and homographs, (3) Repetition, and (4) Nonsense. Thus, the current study first defines the concept of Jujeop in Korean, manually labels 8.6K comments and annotates the comments to one of the four Jujeop types. With the given annotated corpus, this study presents distinctive characteristics of Jujeop comments compared to the other comments by classification task. Moreover, with the clustering approach, we proposed a structural dependency within each Jujeop type. We have made our dataset publicly available for future research of Jujeop expressions.

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