Papers › Image Captioning with Clause-Focused Metrics in a Multi-Modal Setting for Marketing
Image Captioning with Clause-Focused Metrics in a Multi-Modal Setting for Marketing
Philipp Harzig, Dan Zecha, Rainer Lienhart, Carolin Kaiser, René Schallner
Automatically generating descriptive captions for images is a well-researched area in computer vision. However, existing evaluation approaches focus on measuring the similarity between two sentences disregarding fine-grained semantics of the captions. In our setting of images depicting persons interacting with branded products, the subject, predicate, object and the name of the branded product are important evaluation criteria of the generated captions. Generating image captions with these constraints is a new challenge, which we tackle in this work. By simultaneously predicting integer-valued ratings that describe attributes of the human-product interaction, we optimize a deep neural network architecture in a multi-task learning setting, which considerably improves the caption quality. Furthermore, we introduce a novel metric that allows us to assess whether the generated captions meet our requirements (i.e., subject, predicate, object, and product name) and describe a series of experiments on caption quality and how to address annotator disagreements for the image ratings with an approach called soft targets. We also show that our novel clause-focused metrics are also applicable to other image captioning datasets, such as the popular MSCOCO dataset.
Code
Repository list and official/mentioned flags are the archive's, frozen 2025-07-28. Reachability, where shown, is from one Syntology probe window (2026-09-16 to 2026-09-18); repositories not probed show nothing. GitHub stars are not tracked.
Code Syntology ran Syntology
Not run by Syntology. Nothing on this page verifies that the listed code works.
Tasks
Results from the paper archive 2025-07-28
No leaderboard rows for this paper in the archive.
Report a problem or propose a change · a person checks every report against the paper or source before anything changes; decisions are listed on /corrections