{"about":{"site":"https://codewithpapers.app","non_affiliation":"Code with Papers and Syntology are not affiliated with, endorsed by, or sponsored by Papers with Code, Meta, or the pwc-archive mirror.","licence":"CC BY-SA 4.0","licence_url":"https://creativecommons.org/licenses/by-sa/4.0/legalcode","attribution":"https://codewithpapers.app/attribution","modified":"archive material modified by Syntology; see the attribution page"},"url":"/paper/predicting-the-popularity-of-micro-videos","title":"Predicting the Popularity of Micro-videos with Multimodal Variational Encoder-Decoder Framework","arxiv_id":"2003.12724","date":"2020-03-28","proceeding":null,"authors":["Yaochen Zhu","Jiayi Xie","Zhenzhong Chen"],"abstract":"As an emerging type of user-generated content, micro-video drastically enriches people's entertainment experiences and social interactions. However, the popularity pattern of an individual micro-video still remains elusive among the researchers. One of the major challenges is that the potential popularity of a micro-video tends to fluctuate under the impact of various external factors, which makes it full of uncertainties. In addition, since micro-videos are mainly uploaded by individuals that lack professional techniques, multiple types of noise could exist that obscure useful information. In this paper, we propose a multimodal variational encoder-decoder (MMVED) framework for micro-video popularity prediction tasks. MMVED learns a stochastic Gaussian embedding of a micro-video that is informative to its popularity level while preserves the inherent uncertainties simultaneously. Moreover, through the optimization of a deep variational information bottleneck lower-bound (IBLBO), the learned hidden representation is shown to be maximally expressive about the popularity target while maximally compressive to the noise in micro-video features. Furthermore, the Bayesian product-of-experts principle is applied to the multimodal encoder, where the decision for information keeping or discarding is made comprehensively with all available modalities. Extensive experiments conducted on a public dataset and a dataset we collect from Xigua demonstrate the effectiveness of the proposed MMVED framework.","url_abs":"https://arxiv.org/abs/2003.12724v1","url_pdf":"https://arxiv.org/pdf/2003.12724v1.pdf","source":{"archive":"pwc-archive (Hugging Face), CC BY-SA 4.0","snapshot":"2025-07-28","licence_url":"https://creativecommons.org/licenses/by-sa/4.0/legalcode","row_kind":"abstracts"},"code_links":[{"paper_slug":"predicting-the-popularity-of-micro-videos","repo_url":"https://github.com/yaochenzhu/MMVED","is_official":1,"mentioned_in_paper":0,"mentioned_in_github":1,"framework":"tf","reach":null}],"tasks":[{"task_slug":"decoder","task_name":"Decoder"}],"methods":[],"datasets_introduced":[],"methods_introduced":[],"results":[],"syntology":{"atlas_url":null,"mcp":null,"developers":"https://syntology.ai/developers"},"arxiv_metadata":null,"syntology_extracted_results":null}