{"about":{"site":"https://codewithpapers.app","non_affiliation":"Code with Papers and Syntology are not affiliated with, endorsed by, or sponsored by Papers with Code, Meta, or the pwc-archive mirror.","licence":"CC BY-SA 4.0","licence_url":"https://creativecommons.org/licenses/by-sa/4.0/legalcode","attribution":"https://codewithpapers.app/attribution","modified":"archive material modified by Syntology; see the attribution page"},"url":"/paper/choice-aware-user-engagement-modeling","title":"Choice-Aware User Engagement Modeling andOptimization on Social Media","arxiv_id":"2104.00801","date":"2021-04-01","proceeding":null,"authors":["Saketh Reddy Karra","Theja Tulabandhula"],"abstract":"We address the problem of maximizing user engagement with content (in the form of like, reply, retweet, and retweet with comments)on the Twitter platform. We formulate the engagement forecasting task as a multi-label classification problem that captures choice behavior on an unsupervised clustering of tweet-topics. We propose a neural network architecture that incorporates user engagement history and predicts choice conditional on this context. We study the impact of recommend-ing tweets on engagement outcomes by solving an appropriately defined sweet optimization problem based on the proposed model using a large dataset obtained from Twitter.","url_abs":"https://arxiv.org/abs/2104.00801v1","url_pdf":"https://arxiv.org/pdf/2104.00801v1.pdf","source":{"archive":"pwc-archive (Hugging Face), CC BY-SA 4.0","snapshot":"2025-07-28","licence_url":"https://creativecommons.org/licenses/by-sa/4.0/legalcode","row_kind":"abstracts"},"code_links":[{"paper_slug":"choice-aware-user-engagement-modeling","repo_url":"https://github.com/me10b031/twitter_user_model","is_official":1,"mentioned_in_paper":1,"mentioned_in_github":0,"framework":"none","reach":null}],"tasks":[{"task_slug":"clustering","task_name":"Clustering"},{"task_slug":"multi-label-classification-2","task_name":"MUlTI-LABEL-ClASSIFICATION"},{"task_slug":"multi-label-classification","task_name":"Multi-Label Classification"}],"methods":[],"datasets_introduced":[],"methods_introduced":[],"results":[],"syntology":{"atlas_url":null,"mcp":null,"developers":"https://syntology.ai/developers"},"arxiv_metadata":null,"syntology_extracted_results":null}